purpose, ignites your passion

About Ikigai

Discover the transformative power of purpose, passion, and meaningful living through the wisdom of Ikigai.

The Meaning of Ikigai

"Ikigai" is derived from a Japanese concept that translates to "a reason for being." It encompasses the idea that true fulfillment comes from the intersection of what you love, what you are good at, what the world needs, and what you can be paid for. By helping individuals identify and cultivate their ikigai, we aim to create a ripple effect of positive change, not only in their personal lives but also in the lives of those around them and the world at large.

Our Mission


Ikigai is on a mission to empower individuals to discover their unique purpose and live a life filled with meaning and joy. We believe everyone has a reason for being, and it is our privilege to guide participants on a journey of self-reflection, connection, and growth. Our carefully crafted program, with its unique approach, provides the tools, support, and environment necessary for individuals to uncover their passions, skills, and values, enabling them to align their daily lives with their true purpose.

Join us on this transformative journey of self-discovery and unlock the power of living with purpose. Embrace your ikigai and experience the profound joy and fulfillment of a life well-lived.

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Founder

Mimi Iwata Genki

Mimi, a native of Japan, has spent most of her adult life in the vibrant Seattle area. Before co-founding Ikigai, Mimi built an impressive career as an entrepreneur, honing her skills in business administration and developing exceptional customer support teams. Her deep understanding of human connection and her ability to foster supportive environments have been instrumental in shaping the Ikigai experience.

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Curriculum development + Design

Edward McNair

Edward brings a wealth of experience in entrepreneurship, marketing design, and education/curriculum development to the Ikigai team. His creative vision and ability to craft compelling narratives have been essential in communicating the transformative power of the Ikigai program. Edward's background in education has equipped him with the tools to design engaging and impactful learning experiences that resonate with participants.

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